Affordable SEO services

Our Automated Marketing System delivers numerous benefits to the small business owner regardless of how much traffic you get to your website, but to make the system work as intended - for it to generate leads and sales - you need to have visitors to the site.

To help you achieve this we offer an affordable search engine optimization start-up service as an optional (but highly recommended) add-on to the purchase of your Automated Marketing System.

Specialist Search Engine Optimization Company

Because search engine optimization is such a specialist area of work, we have made an arrangement with a leading search engine optimization company to provide this add-on.

This gives you the peace of mind that you will have a search engine optimization specialist working on your project; a professional who lives and breathes SEO day in and day out.

The start-up package incorporates the essentials of SEO and if you take it up your site will be subjected to a rigorous and proven process that is required to get your site noticed.

If you want to keep your website visible though, SEO should continue for the life of the site. This isn't something that you just do a little bit of at the beginning and leave it there. It's an on-going job and should be factored in as a critical business activity and investment.

Search Engine Optimization Firms: Your Choice

There are no shortage of search engine optimization firms offering affordable SEO services through the internet. Whether you choose to continue with the search engine optimization company that we will link you up with as part of your Automated Marketing System, or whether you use another search engine optimization company that you know of, the main thing is that it happens.

To help you in your decision about SEO we've produced a couple of documents for you to read.

5 Essential Things You Should Consider When Choosing A Search Engine Optimization Company For Your Website.
Affordable SEO Services For Coaches, Consultants, Therapists and Trainers.

Another remarkable benefit of our Automated Marketing System

If you purchase our full Automated Marketing System package, which includes a leading edge, fully featured eCommerce Software System, many critical on-line aspects of SEO are taken care of automatically for you.
This degree of thought and attention doesn't get put into the vast majority of eCommerce Software Systems (in our experience, many dedicated search engine optimization firms don't even offer these gems at an extra charge!), but it has been put into ours - and at absolutely no extra cost to you.

Here are some examples of how:

Title and Meta Tags

tag follows. This tag is very important and should contain keywords relevant to the subject of the page. There is a strong argument that the most important keywords should appear at the beginning of the tag, which is why our software allows recurring words, such as the company name, to be appended to every page title. This tag is featured in the title bar of your browser and in search engine results.An HTML page can be broken into two separate sections, the <HEAD> and the ,<BODY>. Directly after the <HEAD> section begins, the <TITLE> tag follows. This tag is very important and should contain keywords relevant to the subject of the page. There is a strong argument that the most important keywords should appear at the beginning of the tag, which is why our software allows recurring words, such as the company name, to be appended to every page title. This tag is featured in the title bar of your browser and in search engine results.

Also within the <HEAD> section, the <META> tags relating to the page DESCRIPTION and KEYWORDS carry varying weight with some search engines.

The page DESCRIPTION in particular is typically used in search engine results, displayed directly following the page title.

The use of KEYWORDS is significantly less influential with today's search engines due to a historical abuse by means of spamming techniques. However, it is still worth adding them to a page for the sake of completeness.

Unique page titles are automatically generated, but also allow the default page title, description and keywords to be specified individually for every page on the site.

The system we use also automatically assigns ALT values to images, another way of featuring keywords within your content. The ALT value was designed to provide a description of the image (should the browser be incapable of displaying it), and is required for valid HTML code.

Page Structure and Keyword Positioning

Search engines explore the Internet by sending out what are called search 'robots' (bots) to known URLs. A search engine may find your site either by following a link from another site or as a result of the manual submission of your URL, and will almost certainly not view your site in the same way that your customers will.

Search bots are only able to view a site's HTML source code, the same code the browser uses to render the page. (Select Source from the View menu of your browser to have a look for yourself).
It's important that key word rich content is placed as close as possible to the top of the page, ideally underneath the <BODY> tag. This is because there is strong evidence that search engines pay particular attention to the first 250 words on a page.

The problem is that most modern sites feature header graphics at the top of the page, followed by a navigation bar, and perhaps a search bar, and most likely also a left-hand column complete with further menus and advertising. Using sophisticated CSS and HTML techniques the system we use ensures that your page content rises above both your header and left-hand column. The first viewable content on the page is the <H1> tag (the page heading), followed by an <H2> tag (a sub-heading), and several <P> tags (paragraphs). This is a logically structured page. Furthermore, all of the code generated by our ecommerce software is clean and valid HTML.

Static URLs for Dynamic Web Sites

It is widely accepted that search engines find it easier to index static URLs than dynamic URLs. A static URL is one which is not modified by the ? character.

To resolve this issue the system automatically assigns static URLs with either the .html extension or a logical directory structure, to any dynamic pages. The dreaded ? character never makes an appearance.

They are some of the SEO optimization factors that are taken care of for you by default when you buy an Automated Marketing System that includes an eCommerce website through us.

Our Search Engine Optimization Firm Will Create an SEO Strategy With You

A search engine optimization strategy is an ongoing strategy which must be reviewed and refined on a regular basis.

If you take up our affordable seo service add-on, our search engine optimization firm partners will help you to form an SEO strategy for your website so that you know what kinds of things need to happen.

However please be aware that even with a defined SEO strategy, a degree of patience will be essential as it’s practically impossible to achieve the very best listings overnight.

Realistically, it will take weeks or months. There simply is no quick and easy solution to this and any other search engine optimization firm that promises you top 10 results should be treated with caution.

Getting Your Site Indexed and the Sandbox Effect

Google, the most popular search engine, applies a 'sandbox' effect to brand new sites, meaning that search results can be less than desirable until the site has existed for a number of months, probably in order to prove its viability over time.

This 'probationary' status has been observed to last for an average of between 90 and 120 days. Patience is therefore necessary in the early stages of launching your site and it’s a good idea to resist the temptation to tweak your content before it has been fully indexed.

Incoming or reciprocal links are a huge factor in Google's ranking algorithm, known as PageRank. To view the PageRank (a mark out of 10) of any page on the Internet, simply download and install the Google Toolbar. The principle is that a site with a high PageRank score linking to your site will increase your PageRank. An incoming link from a site with little or no PageRank will have little effect on your score.

Another related factor is the 'anchor' text of the link itself – this is the text between the <A> tags. Links should ideally contain keyword-rich text, not just a company name. If you have organized a reciprocal link scheme with another company, make sure you specify the anchor text to be used for the link itself.

Launch Pad Your Business via MSN and Yahoo!

Google is undoubtedly the current undisputed leader in the search engine industry but it can often be easier and quicker to gain desirable listings with MSN and Yahoo! For this reason we help to make sure that MSN and Yahoo! (as well as Google and others) get to know about your website.

Take A Test Drive

Give us your name and email and begin to get the information you need to put your marketing on auto-pilot.